What to Watch: Misty Copeland and Ingrid Silva Push Pointe Shoe Brands Toward Inclusivity on "The Today Show"

Yesterday, pointe shoes made national news when "The Today Show" covered the shift that some brands have made towards creating shoes in shades of brown. The five-minute Sunday Spotlight segment, hosted by NBC's Willie Geist and Morgan Radford, includes interviews with Misty Copeland, Ingrid Silva, Virginia Johnson and Eliza Gaynor Minden.


Silva, a star dancer with Dance Theatre of Harlem, shows her pancaking process, and shares her wish that more pointe shoe brands would catch up so that she could skip this painstaking extra step. Radford explains Arthur Mitchell's decision in the 1970s to have his Dance Theatre of Harlem ballerinas dye their shoes to match their skin tone; Johnson, the company's current artistic director and a founding member, shares her memory of the impact of that first performance. "When the curtain went up you saw a range of people in all different skin tones," she says. "It was the most exquisite thing to see."

Copeland points out that buying shoes that come in only one color–"European pink"–says so much about ballet's historical lack of diversity, and sends an underlying message to young dancers. Radford highlights Gaynor Minden as the first company to debut shoes in shades of brown, thanks to its founder Eliza Gaynor Minden's steadfast commitment to inclusivity. More recently, Freed of London announced its collaboration with BalletBlack to create the first diverse skin tone pointe shoes in the U.K.

While this move towards increased inclusivity isn't news to most bunheads, it's always exciting to see issues of importance to the ballet community elevated to the national stage. Geist ends the segment with the hope that more brands catch on soon. Check it out now!

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A Letter from the Editor in Chief

Hi Everyone,

These are challenging times. The social distancing measures brought about by COVID-19 has likely meant that your regular ballet training has been interrupted, while your performances, competitions—even auditions—have been cancelled. You may be feeling anxious about what the future holds, not only for you but for the dance industry. And that's perfectly understandable.

As you adjust to taking virtual ballet class from your living rooms, we here at Pointe are adjusting to working remotely from our living rooms. We've had to get a little creative, especially as we put our Summer Issue together, but like you we're taking full advantage of modern technology. Sure, it's a little inconvenient sometimes, but we're finding our groove.

And we know that you will, too. We've been utterly inspired by how the dance community has rallied together, from ballet stars giving online classes to companies streaming their performances to the flood of artist resources popping up. We've loved watching you dance from your kitchens. And we want to help keep this spirit alive. That's why Pointe and all of our Dance Media sister publications are working nonstop to produce and cross-post stories to help you navigate this crisis. We're all in this together.

We also want to hear from you! Send us a message on social media, or email me directly at abrandt@dancemedia.com. Tell us how you're doing, send us your ideas and show us your dance moves. Let the collective love we share for our beloved art form spark the light at the end of the tunnel—we will come out the other side soon enough.

Best wishes,

Amy

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